‘His Storyy’ poster row: Ekta Kapoor’s ALTBalaji apologises after being accused of plagiarism


The statement came hours after filmmaker Vikramaditya Motwane lashed out at the streamer for continuing to display the poster despite Saria’s allegations.

Motwane, who helmed “Lootera” which was backed by Kapoor’s Balaji Motion Pictures, said the production house has a history of plagiarism and shared a poster of Kangana Ranaut from “Judgmentall Hai Kya”, which was alleged to have been lifted from the artwork of Hungarian artist, Flora Borsi.

“Not only have you stolen somebody’s hard work and passed it off as your own, you refuse to acknowledge your folly, or apologise, or pull the material down. Shame,” Motwane wrote.

ALTBalaji has now removed the said poster from its social media platforms.

The streamer said it respects the creativity of every designer and would “never intentionally lift their work nor disregard their talent.” “Thus, an apology to the artists involved in the making of this poster is warranted. We have deleted the poster from all our platforms and we humbly apologise to the artists involved in the creation of the beautiful poster of ‘Loev’,” the statement added.

“His Storyy” stars Satyadeep Mishra, Priyamani Raj and Mrinal Dutt.



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